PCG Digital Marketing today announced that Dealer.com was chosen to receive a ‘Pinnacle’ 2011 Automotive Website Award (AWA) for search marketing. This is the second consecutive year that Dealer.com has received a Pinnacle AWA for search marketing. The awards were presented to the leading automotive website companies and software vendors at the AWA ceremony that took place October 7th at Caesars Palace, just prior to the DrivingSales Executive Summit.
The Pinnacle award is the highest recognition the AWA provides in the Search Marketing category. The companies receiving this award have designed and delivered search compliant websites that stood above their peers. Pinnacle Platform winners deliver outstanding digital marketing platforms for car dealers and show an unprecedented attention to detail in live production. Members of this elite group of website design professionals have demonstrated that their products deliver outstanding results for clients.
Dealer.com Innovates Automotive Industry
This is the second year in a row that Dealer.com has been placed in the highest winning category for Search Marketing. Dealer.com is an industry leader in both its number of dealerships on its technology platform and also in the way it innovates the automotive industry each year
The 4th annual Automotive Website Awards (AWA) are created by PCG Digital Marketing, recognized leaders in automotive digital marketing strategies. For 2011, PCG Digital Marketing recognized the industry’s best website platforms across five different categories: design, technology, search marketing, mobile websites and mobile applications.
The Automotive Website Awards seek to provide car dealers with an unbiased evaluation of automotive website platforms and integrated search marketing tools. The 2011 AWA study included a review of over 50 automotive website providers.
This year’s published study includes 160 pages of valuable information regarding automotive website platform choices, search marketing performance, design, technology, social media and mobile applications. The report is the industry’s reference guide for the best in automotive website technology, design and marketing.
Dealers can purchase the 160 page buyer’s guide to help them with their purchasing decisions in the year ahead by visiting the official AWA website.