Lighthouse Award Winner-DealerRefresh

dealer refreshDealerRefresh was chosen to receive the Lighthouse 2010 Automotive Website Award (AWA) for Best Online Automotive Community Content.  PCG Digital Marketing presented the award to DealerRefresh at the AWA breakfast ceremony in Las Vegas on October 12, 2010.

DealerRefresh is for the car dealer Internet sales professional thriving for more information looking to elevate their game. It’s also for industry professionals looking to keep up with some of the latest dealer industry news and trends.  DealerRefresh was the first site to bring automotive Internet sales professionals together in one virtual spot.

The website covers everything from internet marketing best practices for dealers, what works with SEO and search engine marketing, how online video fits into a dealer’s landscape to online reputation management for any dealership.

Founder Jeff Kershner is the Internet Marketing Manager / Internet Sales Trainer.

DealerRefresh Recognized for Outstanding Automotive Community Content

automotive website award The 3rd annual Automotive Website Awards (AWA) were created by PCG Digital Marketing, recognized leaders in automotive digital marketing strategies.  For 2010, PCG Digital Marketing recognized the industry’s best website platforms across three different categories: design, technology and search marketing.

The Automotive Website Awards seek to provide car dealers with an unbiased evaluation of automotive website platforms and integrated search marketing tools.  The 2010 AWA study included a review of over 50 automotive website providers.

This year’s published study includes 160 pages of valuable information regarding automotive website platform choices, search marketing performance, design and technology. The report is the industry’s reference guide for the best in automotive website technology and design.

To download a full PDF version of the Automotive Website Awards study, please go to www.automotivewebsiteawards.com/2010-AWA-whitepaper.pdf .